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13 Nov 2024

Changing perspectives

A new ad campaign from the "Vremena Goda" Galleries shows how fashion and art can be used to understand the shifting seasons. The cyclicality of nature and its impact on human perception, emotions, and life are embodied in the project.

The central theme of the campaign was the philosophy of the Four Seasons, a symbol of the endless cycle of changes that find their embodiment in both classical art and pop culture. Inspired by the works of great masters such as Pieter Bruegel, Nicolas Poussin, and Antonio Vivaldi, the team created unique looks, each of which represents one of the facets of this all-encompassing concept.

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